Marketing

I enjoy TOP, as well as Kirk Tuck's "A Visual Science Lab". Kirk has written a book on the business aspect of photography, but it probably has a much wider audience; anybody in a small, artisanal business, unless, the current economy is just fine for you.

Personally, I'm not ready to hang up the carving and gilding tools just yet, but I am thinking about it. This is the worst downturn I've seen; several clients have closed their doors, and there is a seismic shift in the whole business, so ...

That's the idea of promoting a book like Kirk's; I haven't gotten my copy yet, but from the interview on TOP, and reading his weblog, I think it will be a good one. Think different, keep moving forward.

Interested, go to TOP, order the book through his link, so Mike Johnston gets a few pennies, at no additional cost to you.

 

Moonrise, Warren Dunes, Michigan.

 

As a side note, some of my posts are going to have pictures of no relevance to the topic at hand. They are there, just because. I like them.